The Ballad of Mary was a โmusical explainerโ video that expressed Legends product function and value proposition in an engaging format. It features the story of Mary, a skeptical Legends Solar customer who learns to love โonline solar investingโ despite her reservations.
The Ballad of Mary was produced by Legends Solarsโ investor and advisor James Lawler and his team at Osmosis Films. Legends co-founder Lassor Feasley worked in close collaboration to ensure that Maryโs story illustrated the value proposition, brand voice, and product features of Legends Solar. The video earned over 100 thousand views on YouTube.